The goal for The Very Magazine was to create a monthly brochure designed to drive customers online. I art directed the editorial brand wrap and online photography to establish a cohesive and engaging monthly magazine.
From concept development to graphic pack creation, I project-managed a team of five to produce each issue.
This initiative saw impressive results, with a 56% increase in demand and an estimated profit of £1 million.
Creative Direction: Bernard Earl
Brand Manager: Esme Stone
Art Direction: Bernard Earl
Creative: Bernard Earl
Brand Manager: Esme Stone
Art Direction: Bernard Earl
Creative: Bernard Earl
